In November, folks from George Reed, 711 Materials and Reed Family Companies enjoyed the 2025 CalCIMA  "The Magic of Materials Education Conference" in Anaheim, CA.  The "Materials Intelligence: The Magic of AI” panel session was moderated by our Chief Information Officer, Vijay Kumar. The session brought together industry leaders including Ben Rabchuk from Command Alkon Incorporated , Leanna East from CalPortland , Ino Tsichrintzi from Mapistry, and Jack Cove from Pathways.

Over the years the sights and sounds of the VSS Emultech plants have changed dramatically. Some started with humble beginnings and have been built up over the years. Others were built fairly quickly, with more modern equipment. From the ground up they all have been built, expanded, improved, and renovated. One thing they all share is a much different look from where they started. Another is at multiple times they all have had the same set of hands on them. As a matter of fac

Jerry Hibbard is approaching 20 years of dedicated service with 711 Materials. Over the years, Jerry has contributed to both Ready Mix and Aggregate facilities, bringing a wealth of experience to every role. Jerry is currently based in Waterford and was recently asked to help at our Coyote Pit in Oynx, CA. Although hesitant at first, he now volunteers to go when help is needed. When asked about the experience, Jerry said he really enjoys it now and feels like the combined e

Sustainable Innovation: Recently, VSS International and Macropaver were featured in the November issue of Asphalt Contractor Magazine, highlighting the use of 100°/o RAP In Slurry Seals. Our innovative approach transforms 100% recycled asphalt into high-performance slurry seal, which helps in reducing costs, carbon emissions, and waste while maintaining exceptional durability. From Jeff Roberts, President of VSSI: "The Macropaver is the most durable and efficient micro surfac

Our VSS International crew completed a Type 2 Slurry Seal project on Sycamore Valley Lane in Chico, covering 75,000 square feet of roadway. Despite the deadline to reopen the neighborhood to traffic by 2:00pm, our efficient team finished the job ahead of schedule, allowing residents to regain access to their streets earlier than anticipated. Thank you to the crew! Yet another example of excellence in our people.

711 Materials, Inc.: Safety Champion, Alan Goede Received Prestigious Industry Recognition in November. CalCIMA  honored Alan Goede with the Outstanding Safety Leadership Award during this year's Education Conference in Anaheim, CA. As a plant operator at the Coyote Pit for 711 Materials in Bishop, CA, Alan's journey from mixer driver to mine operator in just a few short years highlights his remarkable professional growth and dedication. His proactive approach helped transfor

Please join us in recognizing Steve Ysazaga, Parts Specialist, who has dedicated 7.5 years of service to George Reed, Inc. and brings with him an incredible 40+ years of industry experience. Steve exemplifies what it means to be a truly dedicated employee. His commitment, work ethic, and depth of knowledge set a standard of excellence for the entire team. He approaches every task with professionalism and pride, consistently living out his core service principles of Excellence

In the modern business landscape, excellence is no longer defined solely by financial performance. The most admired companies are those that go beyond profit to make a positive impact on the world around them. From sustainability and customer care to community partnerships and employee development, our teams are setting new standards for what it means to lead with impact. Sustainability: A Commitment to the Future Environmental stewardship is at the core of the RFC operations

The holidays are a time for joy, family, and celebration—but they can also bring added stress, busy schedules, and a few too many cookies! With all the hustle and bustle, it’s important to take care of your health and well-being so you can truly enjoy the season. Stay Active:  Even short bursts of movement can make a big difference. Try a brisk walk after meals, take the stairs instead of the elevator, or fit in a quick stretch between holiday tasks. Staying active helps mana

Update: We collected a barrel full plus 8 bags of winter coats, hats, sock, scarves and gloves. Thank you to all who donated from 711 Modesto, VSS West Sacramento, Reed International, GRI Modesto, and RFC. You are all heroes for keeping those in need warm this winter. It was a wonderful Thanksgiving gift for those who received them. posted in November 2025 newsletter: Coat Drive for Modesto Gospel Mission Kicks off 10/28/25 - 11/17/25. This season, let’s make a difference t

Thank you to all of our wonderful employees for coming together to make this year’s food and toy drive a huge success! We were proud to deliver a ton of toys that will make their way to a child in need this holiday season and are exceptionally proud of our employees who generously donated, volunteered their time, and embodied the true spirit of giving. Your kindness and teamwork made a meaningful impact in our community and helped spread joy to families during the holidays. T

UPDATE: A big THANK YOU to all who wrote cards out to our troops in active duty. Between all our operational companies, we sent 144 holiday cards to active duty soldiers. Collectively, we put smiles on the faces of 144 soldiers for the holidays! Original post November 2025: This Veterans Day, we are excited to again offer an opportunity to send Cards to our Soldiers   for the holidays. Starting on November 11th, Veteran's Day, cards will be available to fill out at your c

The Reed Family Companies are excited to invite team members to join the B.U.I.L.D Team , an initiative designed to strengthen company culture and make a meaningful impact in the community. The B.U.I.L.D Team focuses on bringing employees together to create a positive and unified work environment while leading and supporting community volunteer programs. Members will have the chance to collaborate across different companies, gain valuable leadership experience, and develop pr

As of March 2025, our new Top Driver Awards program is in effect. Below are the details: Monthly Recognition :  For each company, the Top 10 drivers with an 80% driver score or higher will be awarded with a $50. Amazon Gift Card. Eligibility:  Hourly Drivers, Salary Construction Field Drivers and Salary Plant Operation Drivers that drive 1,000 miles or more within the calendar month. Disqualifying Events:  At fault accident, obstructed camera, license infraction, seatbelt v